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Social Media Communication Strategies for CPAs
November 7, 2018 @ 11:30 am
Social media not only provides marketers with a means of communicating with their customers, but also a way to better understand their customers. Viewing consumers’ social media activity as the “voice of the consumer,” this session exposes learners to the analytic methods that can be used to convert social media data to marketing insights. This course provides participants with foundational skills