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The Science of a Creating a Sale, Mentor Rounds

April 18 @ 12:00 pm

For most of us, when we think of marketing campaigns, we often think of creating a “sale” for our offer. And who doesn’t love a good sale? As consumers, we can’t help but get a thrill from snagging a deal, but as a business owner it can be a different story. For most small businesses, holding a sale doesn’t quite produce the results they are looking for.  It’s often much more effort, with no increase in profits. And the customers you actually attract are often a far cry from the raving fans you